Birch Medical Spa

Brand Identity

Coeur Studio, 2022

The best care for your body.

A new kind of medical spa, Birch is reshaping the medical space through the power of people. It blends the ease of a spa experience with the expertise of a doctor’s office. We developed a sleek and soothing visual identity to capture this. The refined typography and minimalist illustrations balance care and creativity within the bounds of nature.